Integrated Automation, Motion & Drives SHENZHEN
June 4 - 6, 2025 Shenzhen Convention and Exhibition Center
HOME > Topics&Trends > Press Center

Press Center

  • Forward from The FABRICATING METALWORKING


With the facility, ABB will expand production capacity by 50%and strengthen its capabilities to supply the European market, which is expected to grow at 7% CAGR through 20271.

  • Significant upgrade of the site in Västerås follows recent investments in China and the United States
  • 65,000 m2 integrated Robotics Campus replaces existing site bringing together automated manufacturing, R&D, customer experience and training centers to develop next generation AI-enabled technologies, strengthening the company’s global leadership
  • Campus will strengthen ABB’s “local for local” set up increasing production capacity by 50% to enhance ABB’s ability to meet growing demand for flexible automation and robotics solutions close to its European customers

ABB recently announced an investment of $280 million to expand its manufacturing footprint in Europe and build a new state-of-the-art ABB Robotics European Campus in Västerås, Sweden. The Campus will serve as the hub for ABB Robotics’ offering in Europe, providing customers with AI-enabled collaborative and industrial robots, as well as digital solutions to support flexible automation as part of the company’s “local for local” production strategy. Replacing the existing robotics facilities at the site, the new Campus is planned to open in late 2026.

“The investment in our new Campus is driven by customer demand and projected market growth,” said Björn Rosengren, ABB CEO. “Following important investments in China and the U.S, the new facility in Sweden will strengthen our capabilities in serving our customers in Europe with locally manufactured products in a growing market. Already today, around 95 percent of the robots ABB sells in the region are manufactured here. This is a strong commitment not only to our “local for local” strategy, but to all our robotics customers across Europe.”

ABB’s investment in the Robotics Campus in Västerås will enhance its robotics and automation leadership globally. With the facility, ABB will expand production capacity by 50 percent and strengthen its capabilities to supply the European market, which is expected to grow at seven percent CAGR through 20271. When the campus is completed, ABB will have invested $450 million in its three robotics facilities since 2018, including its mega factory in Shanghai that supplies customers in Asia and the Auburn Hills facility that supports the Americas.

“This is a great time to invest in robotics and automation. This new Campus is a significant part of our global growth story and key in supporting our European customers as they accelerate investment in robotics and AI due to the reshoring of industry, the move to more sustainable supply chains and long-term labor shortages,” said Sami Atiya, President of ABB’s Robotics & Discrete Automation Business Area. “Our Robotics Campus will help us to serve our customers more efficiently and support new and existing sectors like automotive, electronics, logistics, healthcare, e-commerce and pharmaceuticals to unlock the full potential of automation.”

ABB’s new Campus will enable close collaboration with customers and partners to develop robotics and automation solutions in a safe and functional environment. Customers will be able to test their solutions and experiment with the latest automation innovations on-site. In addition, employees, visitors, and students alike will be able to take part in an open and lively Campus, both during and after office hours.

“Our new, sustainable facility in Sweden will be located at the cradle of ABB Robotics’ global innovation, starting with ABB’s development of the world’s first commercial all-electric robot nearly 50 years ago”, said Marc Segura, President of ABB Robotics. “In our new R&D center, we are focusing on the development of new digital and AI-enabled technologies, making robots increasingly accessible while lowering the entry barrier for applications in all industries.”

The 65,000 m2 Campus will be a modern workplace for ABB Robotics’ workforce of 1,300 in the area and include a new factory, offices, a research and development center, an experience center and a training center for customers and visitors. The new factory will also feature autonomous mobile robots (AMRs) as a key component in transporting materials and products between the warehouse, assembly stations and assembly departments. The construction is planned to start in 2024 and will replace the nine separate buildings that have grown organically since 1974 and currently constitute the robotics operations in Sweden, thus further strengthening cross-functional synergies.
By building the Campus in Västerås, ABB continues to consolidate the area as an automation cluster, staying in important proximity to customers, suppliers, academia, and partners. The Campus will provide a unique opportunity to develop the ecosystem while maintaining rapid lead times, with shorter transports and a reduced carbon footprint. It also further allows ABB to leverage competencies and capabilities cultivated by ABB Robotics in Sweden over the past 50 years.

The campus will be constructed in line with ABB’s 2030 Sustainability Targets that aim towards carbon neutrality within ABB’s operations by reducing greenhouse gas emissions and increasing preservation of resources. To support this, consideration will be made in the selection of building materials and construction processes as well as in the use of solar panels on the roof.

Source: Interact Analysis

Exhibition contact

For Exhibitors:

Hannover Milano Fairs Shanghai Ltd. Guangzhou Branch
Rm.1510, West Tower, Poly World Trade Center, No.1000 Xingang East Road, Haizhu District, Guangzhou, China 510308
Fax:86-20-38795750

Ms. Jessica Lin / Ms. Kelly Sun/  Ms. Linda Han 
Tel:86 20 86266696 ext.8018/8016/8020
E-mail:Jessica.lin@hmf-china.com
             Kelly.sly@hmf-china.com
             Linda.han@hmf-china.com

 

Hannover Milano Fairs Shanghai Ltd.
301 B&Q Pudong Office Tower 393 Yinxiao Road, Pudong, Shanghai 201234, P.R. China

Mr. David Zhang
Tel:+86 21 2055 7128
Fax:+86 21 2055 7100
Email:David.zhang@hmf-china.com

 

Hannover Fairs International GmbH
Messengelande 30521 Hannover, Germany
Contact:Mr. Meike Sauer 
Tel:+49 511 89-34114
Email:meike.sauer@messe.de

Contact:Ms. Julia Bress 
Tel:+49 511 89-31118
Email:julia.bress@messe.de

 

 

For Visitors:

Mr. Zack Jiang
Tel:+86 21 2055 7156 
E-mail:Zack.jiang@hmf-china.com

Ms. Cindy Huang
Tel:86 20 86266696 ext.8015
E-mail:Cindy.huang@hmf-china.com
Skype:cindyhuang_hmf

 

Media Cooperation

Industrial-Automation​:
Mr. Zack Jiang
Tel:+86 21 2055 7156 
Email:Zack.jiang@hmf-china.com

Machine Vision​:
Ms. Alice Li
Tel:+86 20 86266696 ext.8046
Email:Alice.li@hmf-china.com

 

 

Ms. Jessica Lin
Tel:86 20 86266696 ext.8018
E-mail:
Jessica.lin@hmf-china.com
Skype:jessicalin_hmf

Ms. Kelly Sun
Tel:86 20 86266696 ext.8016
E-mail:
Kelly.sly@hmf-china.com
Skype:kellysly_hmf